Watch us in action
(and see how we think)

In this session we explore high-performance leadership.As a leader, you motivate and set expectations for everyone within your organization… But what about.

•  For yourself?

•  For your partners?

•  And for your leadership team? Let's talk about it.

Today’s topic is for leaders in their role as mentors and role models.

•  How important is executive presence, and how much should it play into your hiring process?

•  Your succession planning? Or management training, Branding, Marketing, and HR considerations?

•  And for you as a leader, are there things that you can do to improve – or update – your
executive presence?

In this episode, we are talking about Peer Masterminds. Here at the Braintrust Professional Institute, we are coaches, trainers, and facilitators. We work one-on-one coaching leaders, deliver management training to teams, and share our knowledge as keynote speakers.

However, there is one mode of learning that many leaders have not had experience with a peer mastermind group.

Randall Craig offer insights on how to leverage a peer mastermind group.

It seems that every where you turn these days, everyone is a coach. 

In this session, we aim to demystify the coaching industry:

•  How do you find the right coach for you?

•  How do you get the best results?

•  What is the difference between a consultant and a coach and where does pricing fit in?

This session will address delegation as a lever for business growth, and why it holds the key to being more effective in an age of hybrid work and rapid growth. Concepts discussed:

•  Proper way of delegating

•  Obstacles and flip side of delegation

•  Impact of delegating to managers and employees

•  Setting boundaries and expectations, and much more.

This session aims to provide new perspectives on how to incorporate greater efficiencies into your operations and processes so that your growth will be smoother – and faster. Topics include:

•  Business management processes, and process redesign

•  Improving productivity,

•  Getting the right people in the right seats and much more shared by Randall in this episode!

Join Randall Craig as he challenges the conventional wisdom, and provides specific, action-oriented guidance on how you can define a balance that powers your career – yet still gives you a life. 

•  Developing a clear understanding of the seven dimensions of balance.

•  Defining your own desired balance, using the Personal Balance Sheet framework.

•  Practical techniques to help broaden your focus, and still perform, and avoid burn out.

As a leader, you are likely already an expert, and surely have expertise. But what about “Thought Leadership”? 

Being a “thought leader” is a separate differentiator altogether – and in today’s world, more strategic than ever.

In this episode, Randall Craig – who is often referred to as a thought leader – will share ideas on how to get there.

A corporate retreat is a huge investment in time and money for our clients, so how can we help our clients keep focus on the goals of the offsite without distraction? Let’s talk about:

•  Avoiding the biggest mistakes and challenges of planning an executive retreat.

•  How to create an environment that is conducive to team learning, and

•  If you are planning a corporate retreat, what are the tough questions you should ask.

Communications is a critical management tool to build an aligned team. Consider the challenges when done poorly: misinterpretations, incorrect assumptions, disengagement, mistrust, and resistance to change.  And the business impact is real: poor communications puts the brakes on growth, reduces productivity, and has a negative impact on culture.

Topics Include: What role does each level of management have to play, the “external” brand vs “internal” culture connection,  identify when there is a “broken link”, and more.

Marketing is a huge part of moving any business forward. More than having a “marketing department”, or outsourcing your marketing to a third-party, it needs to be embedded into every part of your business – from tech to HR to digital. But when not every employee is a “marketer”, how can this be achieved?

Randall speak on his ground breaking marketing framework, the Trust Curve™, and explore the four stages of the client journey.

This session aims to provide new perspectives on how to incorporate greater efficiencies into your operations and processes so that your growth will be smoother – and faster. 

Topics include business management processes, improving productivity, and getting the right people in the right seats and much more.

One of the biggest drivers of business growth is Digital Strategy. But you already have a website, email, social media, marketing automation, and CRM. The fundamental question is whether your digital investments are yielding the results that you expect.

Listen in to hear how we approach our digital strategy and inbound marketing.

Marketing takes time, costs money, and it doesn’t exist in a vacuum: your competition is ALSO doing it, and the marketplace is confused: where should they place their time, attention, and money?

So how can you “get it right”?

In this session, Randall Craig discusses a new marketing approach that can build competitive differentiation for your organization, as well as thoughts on gaining a competitive edge in the market.

•  How “good” is your corporate culture? Is it high-performing?

•  Is it fully in sync with your external brand?

•  No matter where your culture is now, is there a way to do better?

For many organizations, hybrid and work-from-home are here to stay, but how can leaders build a strong culture, and ensure that team members are accountable when they're not in the office?

Part of this is developing new standards for communication, collaboration, and engagement. Most of it is sharing with managers new tools and techniques to do their job: management.

Listen in to learn more, and pick up some practical tips that can help.

This session discusses our latest insights on delivering CPD/CE.

Learn about the pros and cons of various training options, when you should offer training altogether, and new ideas on generating alignment while upskilling your team.

We encourage to you considered the impact if everyone had access to all of the training, throughout the year?

In this episode, we are talking about leadership retreats. “The offsite.” “The team-building getaway.”

Whatever your organization calls it, it is a HUGE investment of time and money – the planning, the coordination – not to mention time away from work.

In theory, they are a tremendous opportunity to generate alignment and motivate your team, but why are some retreats transformational, yet others yield no significant impact?

Advisory boards are huge in private companies, but many still don’t have one in place. Some leaders are unclear on how to set one up, but recognize there is a need for on-demand advice. What then?

Join Randall Craig – experienced on both sides of the equation as CEO, and as a board member – for an insightful hour on how to leverage an advisory board to take your company’s growth to new heights.

Here is an insightful hour on how to leverage an advisory board to take your company’s growth to
new heights.

Does your training investment really generate results? Does it truly align with your organization’s strategy? Does it address the “real” problem you are trying to solve? And is the training reinforced throughout the organization, or is it a disconnected “one-and-done” exercise?

Listen in as Randall Craig talks about the pros and cons of various training options, when you should offer training altogether, and new ideas on generating alignment while upskilling your team.

You’ve grown to a certain level, but breaking through to the next is new ground. What changes must be made in Marketing? Tech? People? Would a new approach to business development open up new markets? And how about the ROI of your current investments: events, email database, website, social media, CRM, amongst them. And the list goes on. 

It’s likely that your approach – however good – might benefit from a fresh perspective… and put-into-action-now new ideas.

In this session, we will hear Randall talk about Leadership Insights on Business Development for Firms.

•  Growing your firm through thought leadership.

•  Navigating the time investment required to create thought leadership vs the pressures of billable hours

•  The shared responsibilities of Marketing, HR, and IT in the bus dev process, and

•  Business development training opportunities for professional services.

Partnerships are tremendously valuable in your business growth strategy.

They can be used for virtually anything: delivery in areas you don’t have experience in, to help cover an operational blindspot, for referrals and direct growth, to complete a product offering, affiliate deals, gainsharing, licensing… need we say more?

So let’s take the hour to talk strategy and tactics for developing win-win partnerships.

You are planning a conference and you want it to be as successful as possible. In today’s Informed Decisions Q&A session, we’ll offer some fresh ideas and insider perspective to help you create a truly memorable conference.

Join Randall Craig, Hall of Fame speaker, who has presented at and attended 500+ events, to explore topics such as: Using the event to improve member engagement beyond the event itself: Improved retention, future event registrations, online engagement, etc.)

Associations are under constant pressure to do more with less, to offer increasing value to members, while also creating additional revenue.

Yet the association business model is under assault: a tough economy has taken its toll on membership revenues, younger prospective members are “nibblers” not joiners, and convention revenues are no longer reliable. Presented by CSAE Griner Award recipient Randall Craig.

Today we are talking about how to properly source and vet the right-fit quality speaker for your conferences and events.

There is certainly no shortage of people who are willing to speak, and no shortage of people who claim to be experts in any given field. So how do you choose the best one for your convention, or your corporate retreat, or your professional development seminar?

The best way is to ask some questions.

"You did a good job of highlighting and identifying some different modalities and strengths associated with them. It gives me some added confidence in understanding when to apply them, and gives me the tools and the language to have conversations and make decisions." – Nicklaus Csuzdi, Sr. Manager Strategy and Communications, Hands TheFamilyHelpNetwork.ca

"Really insightful. There are things I hadn't considered. I though it was great and I appreciate it." – Darla Wright, American Association of Veterinary State Boards

"I was incredibly impressed how you made the whole thing a constant learning process – so valuable." – Jason Croft, Media Leads

"Great guidance on what's important." – John DiBenedetto, Cmind Inc.

"Brilliant insights, thank you!" – Donald Cooper, The Donald Cooper Corporation

"Thank you for the ideas and tips!" – Kayce Halstead, Association of Clinical Endocrinology

"Great session!" – Nicole Blankenship, Board Member, Well Child Centre

"Thank you SO much. Very thoughtful session. This has given me lots of ideas." – Viviana Urdaneta Melo, Board Member, EMDR International Association

“This was great!” – Bob Lank, Lank Consulting Group

"Thank you so much Randall and Ronja! Such an information rich conversation!" – Aida Benkirane, Burnout Prevention Specialist, 9 Coaching

“This is very valuable.” – Cam Clark, Pattison Media

“Everything was detailed. Thank you for the detail and sharing the thought process.” – Colleen Krebs, Director of Business Solutions at Women's Enterprise Centre of Manitoba

“This was incredibly helpful, thank you!” – Amy Baryshnik, Founder, Successor Capital

“thank you for your wisdom, Randall and Ronja! I got a lot of value from the meeting and it got me thinking about how I promote my own services and how I might do it differently.” – Denis Boudreau, Chief Inclusion Officer, Inklusiv Communications

“This has been super helpful! The information isn't "brand new" but you are presenting things in a different way. What I appreciate about this is it’s achievable. There is “meat” I can work with, which is really helpful.” – Marita Smith, Marita Smith Sexual Health Education

“I learned a lot. I always learn a lot. That’s why I join these sessions! – Bonnie Zink, CEO

“I loved it. I really really loved it. I am a big fan. Wonderful session and thanks for all the value you provided! Ronja and Randall are doing an amazing job and I can’t wait for the next one! – Ursula Botha, Speaking and Confidence Coach, Confident Voices

“Good points!  I think your webinars are good – Ronja and Randall are a dynamic team! – Cass Bayley, President, Bayley Group Inc.

“I really enjoyed your session. Great conversation! Really good advice. You did a good job providing ideas. You could see the people with their cameras on had heads nodding, a lot of ‘aha’ moments, and feverishly writing down notes. Obviously, you did a good job." – Jacqueline Smith, Founder and Lead Communication Strategist, Smith-Pelly Ink

“This was really cool, and really helpful! It’s been a while since I thought about this. Interesting to get back into it as we get to planning for our next fiscal year and figure out how to make our work better." – Claire Beauchamp, Manager, Communications and Branding, Skate Ontario

“I find Randall is always very reasoned; he is very thoughtful and not overly reactive. I come to listen to Randall to be in that space and stay out of the panic." – David Gouthro, President, The Consulting Edge

“ I really enjoy it. I find it really high value. I love the interaction between Ronja and Randall, and I had a lot of questions answered – thank you so much! – Geralyn Ochab, Augmentr Inc.

“[Randall and Ronja] do a g-r-e-a-t job to make learning sessions successful.   I like how Ronja has prepared questions, and also welcomes the group's input.  Randall is brilliant at anything on which he opines – truly helpful. Well done. Thank you.” – Lyn McDonell, The Accountability Group, Inc.

"I've enjoyed the discussion, this was good, thank you." – Jerry Cukier, Crowe Soberman

"Thank you, good information." – David Barned, Master Fluid Solutions

“I really do enjoy the monthly calls.  One thing that has become clear for me is how you need to be very intentionally about all of this. These are all good things to be thinking about which I hadn’t really put too much thought to. Ronja is so well prepared and excellent at facilitation! Very helpful – thank you very much! ” – Leona Wilson, Armillary Business Group Corp

“I’m grateful for such a varying and engaging discussion – thank you! ”
– Elizabeth, Endocrine Society

“Many good questions from Ronja and great discussion.” – Scott Sugden

"I want to thank you very much Randall, and Ronja for your facilitating. A lot of stuff percolating over here so I really appreciate it." – Randall Ettinger, Real Estate Investment & Development, Tiger 21 Montreal Chair

"Thank you for all your advice and insights Randall! Thank you Ronja for organizing and hosting the event!" – Meagan Khan, Business Development Manager Association Municipalities of Ontario

"Everything is now ironed out! Thank you! Everything I learned is very empowering; everything Ronja had to say was very enlightening, and everything Randall had to say was enlightening. I look forward to more of these sessions." – Sherley-Ann Belleus, Founder of Passaggio LLC

"The session Ronja and Randall hosted was very insightful and informative. Really appreciate the time and effort that went into it. I appreciated how Randall lead with real life examples, and Ronja was great – especially when it came to managing engagement with the audience. With this positive experience I am looking forward to attending the upcoming sessions." – Hanieh Saliniam, Data Scientist

"I am taking copious notes! I am very happy for this session. Thank you so much!" – Manuela Demian, Integrative Health Coach, Health & Wellness Coaching

"Excellent session. Thanks very much. I learned a great deal!" – Chris O'Gorman, Principal, Organizational Development, Payments Canada

"Great session! Thanks for the information!" – Cindy Simpson, Corporate Relations Manager, Urgent Care Association

"Informative! I can see value for many business owners." – Shayna Osterer,  Business Coach, Shayna Osterer Business Coaching

"Thanks for the insightful session, Randall and Ronja!" – Zian Zhang, Co-Founder, Gainwise

"I learned lots today.  My review: Above expectation." – Javon Martin, Founder, Papr Mache

"Great conversation!" – Michelle Belton, Sr Director, Human Resources, Georgia Tech Research Institute

"Superb discussion – merci! It was a well-done, well-presented webinar and I was amazed how much material you could cover in the allotted time." – Neil Hrab, Fractional Corporate Writer, Hrab Advisory

"I really appreciated this." – Angela Russell, Associate Executive Director, Texas Veterinary Medical Association

"I could ask another hour of questions! I really appreciate this; I want to do a part two!" – Meredith Newman, Membership Manager, AGA